How it works
Your standard, from head office to the passenger seat.
Four steps take what good looks like out of the training guide and onto every test drive in the network.
7 km loop, west London. Map data from OpenStreetMap contributors.
One standard, understood across your network.
Head office sets the standard
Your training team agrees the test drive script for each model, the customers advisors practise with, and the scoring guide. We build the vehicle library from your own website and documents.
VehiclesTest drivesCustomersScoringEach retailer sets its routes
A manager drives the local loop once. DriveCoach turns it into a route with checkpoints, each matched to a talking point.
RoutesCheckpointsAssignmentAdvisors drive
Coaching to hear the gold standard, Roleplay to rehearse it, then Feedback on real customer drives. Practice stays private.
CoachingRoleplayFeedbackYou see the network
Coverage and adoption by retailer, region and model, so you know where training or messaging needs to change.
CoverageAdoptionMost missed
Hello, Alex
What would you like to do?
Select your vehicle
From your vehicle library.
Peugeot 208Hatchback
Peugeot 2008Compact SUV
Peugeot E-3008Electric SUV
Peugeot E-5008Electric seven-seat SUV
Peugeot 408FastbackCheckpoint 2 of 5
One-pedal driving
Quiet stretch after this junction. I would let them lift off here and feel the vehicle slow itself.
What we covered
All five talking points, and where each was shown.
The method
A great test drive has a shape. DriveCoach follows it.
Every route is a loop from the retailer and back, built around the moments that sell the vehicle, each placed where the road suits it. The numbers match the map at the top of this page.
Settle in
Seat, mirrors and controls, and what the customer wants from the drive.
Advisor drives
A few things shown, not told, while the customer watches.
Swap
A safe place to change seats. Here, by the car park at Gunnersbury Park.
Customer drives
The advisor guides from the passenger seat while the customer gets a feel for the vehicle.
Feature moments
Each one placed at a checkpoint where the road suits it.
Back and reflect
Park up, then ask how it compared with what they drive now.
Getting started
From first vehicle to full network.
We build your library
Your vehicles, taken from your own website and product documents.
You set the standard
Test drive scripts, customers and scoring, agreed with your training team.
Retailers add routes
Each site records its loop and places its checkpoints.
Advisors drive
Coaching first, then Roleplay, then Feedback on real customer drives.
You see the network
Coverage and adoption by retailer, with the gaps worth fixing.
Drive it on your own roads.
A slide deck will not tell you much about this. So we set up a route from your location, add one of your vehicles, and send you a guest code.
Book a demo